Strategic marketer with 16 years of experience in launching new products and services and building businesses targeting  Consumers, Small Businesses, and Top 500 Retailers for Internet and software companies, including Yahoo, Shutterfly, Mattel, MyBuys, and Safeway.

Proven leader in managing large/small teams with strong accountability for delivering performance and financial results.

Specialties: Product Marketing, Lead Generation (SEO, Sponsored Search, Digital Advertising) and Customer Acquisition (Email Marketing, Direct Mail, Affiliate, Co-registration), Brand Advertising (Print, Radio), Social Media (Product Development, Merchandising, and Marketing), Customer Retention & Development,  Customer Contact Strategy, Marketing Communications, Partnerships and Business Development, Channel Marketing, and Sales Operations